AI Insights · Timothy · October 2024
Top 5 Music and Podcasts Apps in Kenya Q3 2024
Explore the performance trends of the leading music and podcast apps in Kenya for Q3 2024, including downloads, revenue, and user engagement.
In the third quarter of 2024, the music and podcast app landscape in Kenya saw varied performance among the top five applications, as reported by Sensor Tower. Here's a closer look at the trends in weekly downloads, revenue, and active users for these leading apps.
Spotify - Music and Podcasts saw a notable fluctuation in weekly downloads, peaking at approximately 82.8K in mid-July before tapering off to around 53.5K by the end of September. Revenue experienced minor ups and downs, reaching a high of around $1.2K at the start of July and closing the quarter near $1.1K. The app maintained a strong user base, with weekly active users ranging from 394.9K to 430.3K throughout the quarter.
Deezer: Music Player, Podcast had a modest presence in terms of downloads, with figures fluctuating between 250 and 433 weekly. Revenue was relatively stable, with a slight increase towards the end of September, hitting $287. Active users showed a downward trend from 4K at the beginning of the quarter to just under 3K by the end.
YouTube Music demonstrated consistent weekly downloads, mostly ranging between 4.1K and 6.7K. Revenue trends were stable, with a small peak at $284 in the last week of September. The app maintained a robust active user base, starting at 90K and showing a slight increase to around 94.4K by the end of the quarter.
TuneIn Radio: Music & Sports experienced a gradual increase in weekly downloads, culminating in a peak of 811 at the end of September. Revenue showed minor fluctuations, with a peak of $291 in mid-August. Active users grew steadily, starting from 1.2K and reaching around 1.6K by the end of the quarter.
Audiomack - Play Music Offline exhibited strong download numbers, particularly in mid-August with a notable peak of 24.6K. Revenue remained relatively steady, with slight increases and decreases, peaking at $221 in mid-August. The app's active user base was significant, with numbers ranging from 260.9K to 359.6K over the quarter.
For more insights into the performance of these and other applications, visit Sensor Tower.